HomePlus, Costco, E-Mart and foreign food markets are the best places to shop for Western and non-Korean food in the Sejong area. HomePlus carries familiar brands and a large variety of condiments, spices, baking supplies, pasta, cereal, bread, meat, and vegetables that you can’t purchase in most other stores in Sejong. Check the FAQs for directions to Homeplus.
Hana Mart is a small but well-stocked market in Jochiwon. While they may not be brands you’re familiar with, you can find staples like coffee, some spices, bread and cereal. You may need to ask a staff member for help.
When you’re looking for non-Korean Asian products, try Asia Mart (성심수퍼) or World Food Market near Jochiwon Station. Here you can find a small selection of products and spices for cooking Thai, Indonesian, Chinese, Indian, Vietnamese and more. At Asia Mart, you can also find a small assortment of fresh herbs like cilantro, mint, dill and lemongrass (the selection varies, but the stock is usually better at the end of the week).
There are many more foreign food markets, both Western and Asian, within reasonable traveling distance from Jochiwon. So if you can’t find what you’re looking for in Sejong, you can likely find it in another city nearby with little effort.
Outside of Sejong City, but accessible via train, are Costco (near Seodaejeon Station) and E-Mart (near Daejeon Station).* Costco is a popular spot for buying western products in bulk. If you’re looking for imported cheese, wine, meat, cakes or pies, make Costco your first stop. If you’re looking for similar products but in smaller quantities, E-Mart is a great option.
Two of my favorites are the Foreign Food Mart and High Street Market, both located in Itaewon, Seoul. The Foreign Food Mart is a well-established and popular market that carries a variety of hard-to-find items like seasonal candy, hummus, Greek yogurt, corn tortillas, herbs, and personal care items like deodorant. From Itaewon Station exit #3, walk straight to the stop lights and turn right. Foreign Food Mart is on the left about 50 meters up the hill.
High Street Market is a relaxed, Western-style shop serving custom-cut deli meats, imported beer and wine, cake mixes, imported sweets, gourmet cheeses and artisanal breads. From Itaewon Station Exit #2, walk down about 5 minutes until you pass IP Boutique Hotel on your left. High Street Market is located on the 2nd floor of the next building.
If you can’t get to a market (or don’t want to brave Korea’s winter winds or summer humidity), High Street Market and Fatbag Korea ship many Western items within Korea.
Additionally, iHerb.com has a large selection of grocery and household products, including vitamins, supplements, teas and vegetarian and gluten-free staples. Prices are very low. Shipping is a flat rate of $4, and orders arrive from the U.S. within 4-5 days. (Enter the promotion code FBF958 at checkout to get up to $10 off your first order!)
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*For more information about shopping and eating in Daejeon, check out the Daejeon Access website.